Promote an exceptional multi-activity venue through paid acquisition campaigns
To promote its various activities and attract new customers, Domaine de Valinches entrusted its digital acquisition strategy to Codaza. The main goal of this collaboration was to strategically position the estate on Google at the exact moment when its target customers are searching for an exceptional venue, thereby ensuring a steady stream of qualified leads.
Background
Objectives
Design and manage effective advertising campaigns to quickly increase visibility and attract qualified visitors. The goal was also to maximize the conversion rate for each segment (accommodations, restaurants, events) while placing the user experience and brand image at the heart of the strategy.
Solutions
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Structure targeted Google Ads campaigns. Precise segmentation of ads by category (weddings, seminars, hotels, restaurants) to reach the right audience at the right time.
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Optimize the conversion experience. Strategic alignment between the promises made in ads and the user journey on the website to maximize bookings and quote requests.
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Enhance brand identity. Writing compelling messages that highlight the exceptional natural setting, the castle’s prestige, and the quality of the services.
Results
Thanks to Codaza’s SEA expertise, the Domaine de Valinches is now visible where its future customers are looking for it. The precisely targeted campaigns generate highly qualified traffic, significantly increasing requests for reservations and event quotes. The estate effectively converts clicks into tangible results, solidifying its reputation as an exceptional venue on search engines.
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Services Provided by Codaza
Services
Testimonial from Valinches Estate
Domaine de Valinches
Laurie Savinel
Communications Officer
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We have been working with the Codaza agency for several months now, and we are completely satisfied with this collaboration. Nicolas is highly responsive and remarkably available, which makes it easier to communicate and follow up on the actions we’ve implemented. He is also proactive, always ready to suggest relevant improvements and adapt the strategy to our needs. The results we've achieved each month in SEO and SEA are very encouraging: our online visibility is growing! We particularly appreciate their willingness to listen, their transparency in reporting, and their ability to explain the technical aspects of SEO in layman's terms, which makes working with them both efficient and enjoyable.
We'll answer your questions
Why Codaza and not another agency or a freelancer?
Where some agencies simply carry out requests, we analyse your market, your goals and your business challenges to design consistent, measurable strategies.
Every action has a clear purpose: acquisition, conversion, visibility or loyalty.
We have supported more than 200 businesses and have an in-house team with expertise in every area: digital marketing, web development and art direction. This avoids information getting lost between providers and ensures more consistent execution.
We are also certified WordPress experts, which lets us build websites that are fast, secure, scalable and fully optimised for SEO and conversion.
What is an eco-designed website?
An eco-designed website is built to reduce its environmental impact by being lighter, faster and less resource-hungry (optimised code, compressed images, only useful features, more responsible hosting).
The benefit is twofold: it pollutes less and it also performs better (faster loading, better SEO and a better user experience).
How much does it cost to work with your agency?
Every project is unique. Our prices depend on your goals, the complexity of the website and the actions to put in place. We always take a tailored approach focused on return on investment.
Do you work exclusively with companies in the Rhône-Alpes region?
No. Although we are based in the Rhône-Alpes region, we work with businesses all over France. All our processes are designed to work efficiently remotely.
How do you measure results?
Every action is tracked: calls, forms, conversions. We set up precise tracking tools to analyse performance and continuously optimise your campaigns and your website.
How long before my website can go live?
Depending on the complexity of the project, a website can go live in between 2 and 6 weeks. We favour a fast and efficient approach so you can start generating results as soon as possible.
What types of projects do you take on?
We mainly support businesses that want to generate leads through their website. This includes the creation or redesign of WordPress websites, setting up Google Ads campaigns and optimising tracking to drive performance.
"At Codaza, every project is designed to achieve a specific goal: to increase your visibility, strengthen your brand image, and generate new opportunities."
Let's talk about your project and bring your ideas to life together
Ready to take it to the next level?Every project starts with a conversation. Contact us, and let's build your next digital success story together.
Contact Codaza