In-house technical management of a website and developing skills in B2B communication
Stere Informatique reached out to Codaza with two development goals in mind. The company wanted, on the one hand, to regain full operational control of its showcase website—built using the WordPress CMS—and, on the other hand, to acquire the essential methodological tools needed to expand its visibility and influence on the professional network LinkedIn.
Background
Objectives
To make internal teams fully self-sufficient in the administration and daily updates of their web platform. Another challenge was to develop a clear social media communication strategy and design a concrete action plan to showcase their IT expertise to a professional audience.
Solutions
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Train teams on how to get started with WordPress. Codaza provided customized technical training to enable employees to edit, update, and expand the content on their website independently and without any coding skills.
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Share best practices on LinkedIn. Facilitating a training session focused on the ins and outs of the professional social network (optimizing profiles, understanding the algorithm, and creating impactful posts).
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Facilitate several co-design workshops. Organizing hands-on workshops to define and structure the company's strategic action plan, ensuring a smooth implementation of the newly acquired skills.
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Developing a B2B editorial strategy. Support in developing content publishing strategies to position Stere Informatique as a trusted and essential partner for local businesses.
Results
Stere Informatique now has everything it needs to manage its digital communications 100% independently. Their expertise in WordPress allows the teams to update their website as their business grows. At the same time, the implementation of the LinkedIn action plan gives the company a stronger, more engaging social media presence that is perfectly tailored to attract new business clients and showcase its IT expertise.
Visit the website
Services Provided by Codaza
Services
Testimonial from Stere Computer Services
Stere Informatique
Céline
"
We contacted Codaza and Nicolas to help our company improve our website and our organic search ranking. Nicolas made himself available very quickly and listened closely to our needs. It was a real pleasure working with him, an effective, relevant and constructive intervention! Nicolas really adapted to our request and addressed our issues. We are delighted to have put our trust in Codaza and we will do it again if we need to.
We'll answer your questions
Why Codaza and not another agency or a freelancer?
Where some agencies simply carry out requests, we analyse your market, your goals and your business challenges to design consistent, measurable strategies.
Every action has a clear purpose: acquisition, conversion, visibility or loyalty.
We have supported more than 200 businesses and have an in-house team with expertise in every area: digital marketing, web development and art direction. This avoids information getting lost between providers and ensures more consistent execution.
We are also certified WordPress experts, which lets us build websites that are fast, secure, scalable and fully optimised for SEO and conversion.
What is an eco-designed website?
An eco-designed website is built to reduce its environmental impact by being lighter, faster and less resource-hungry (optimised code, compressed images, only useful features, more responsible hosting).
The benefit is twofold: it pollutes less and it also performs better (faster loading, better SEO and a better user experience).
How much does it cost to work with your agency?
Every project is unique. Our prices depend on your goals, the complexity of the website and the actions to put in place. We always take a tailored approach focused on return on investment.
Do you work exclusively with companies in the Rhône-Alpes region?
No. Although we are based in the Rhône-Alpes region, we work with businesses all over France. All our processes are designed to work efficiently remotely.
How do you measure results?
Every action is tracked: calls, forms, conversions. We set up precise tracking tools to analyse performance and continuously optimise your campaigns and your website.
How long before my website can go live?
Depending on the complexity of the project, a website can go live in between 2 and 6 weeks. We favour a fast and efficient approach so you can start generating results as soon as possible.
What types of projects do you take on?
We mainly support businesses that want to generate leads through their website. This includes the creation or redesign of WordPress websites, setting up Google Ads campaigns and optimising tracking to drive performance.
"At Codaza, every project is designed to achieve a specific goal: to increase your visibility, strengthen your brand image, and generate new opportunities."
Let's talk about your project and bring your ideas to life together
Ready to take it to the next level?Every project starts with a conversation. Contact us, and let's build your next digital success story together.
Contact Codaza