Bringing a digital dimension to a traditional art
The Sandstone Artisan called on Codaza to create its brand-new website. The main challenge was to design a poetic yet professional digital space, capable of conveying the sensitivity of fine craftsmanship, raising awareness of the workshop on a broader scale, and offering a true virtual gallery for lovers of beautiful pieces.
Background
Objectives
Develop a modern, immersive showcase website that highlights the elegance and texture of the sandstone pieces. The objective was to design pleasant navigation, structure the site architecture to showcase the diversity of the collections, and deploy an SEO optimisation strategy to attract a local and regional audience passionate about fine craftsmanship on Google.
Solutions
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Co-design a highly customised platform. Codaza worked closely with the artisan to design a bespoke website, conceived as a digital showcase that highlights its unique creations and the authenticity of its craftsmanship.
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Deploy a design aligned with the company’s identity. Integration of a clean, elegant visual aesthetic that reflects the world of clay and craftsmanship, ensuring a browsing experience that is gentle, immersive, and intuitive.
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Ensure professional, seamless web development. Use of the latest development technologies to create a fast, secure, fully responsive website (compatible with all smartphones, tablets, and computers).
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Optimise organic search (SEO). A meticulous effort in semantic structuring and content optimisation was carried out to improve the site’s ranking on search engines, thereby attracting a greater number of qualified visitors and potential collectors.
Results
The Sandstone Artisan now has a unique, high-performing website with great visual finesse, in perfect harmony with its ceramic creations. Thanks to Codaza’s bespoke design and SEO optimisation, the workshop is gaining significantly in visibility in the Saint-Étienne area and beyond. This digital platform fully showcases its exceptional expertise, strengthens the credibility of its artistic approach, and enables it to build a direct relationship of trust with a new audience of aesthetes.
Visit the website
Services Provided by Codaza
Services
Testimonial from The Sandstone Artisan
L'artisan du Grès
Maxence Margani Vuiglio
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The Codaza web agency really listens to its clients; I’m very happy with my website and would recommend them without hesitation. Their support has been flawless—they’re always available and responsive. Thank you.
We'll answer your questions
Why Codaza and not another agency or a freelancer?
Where some agencies simply carry out requests, we analyse your market, your goals and your business challenges to design consistent, measurable strategies.
Every action has a clear purpose: acquisition, conversion, visibility or loyalty.
We have supported more than 200 businesses and have an in-house team with expertise in every area: digital marketing, web development and art direction. This avoids information getting lost between providers and ensures more consistent execution.
We are also certified WordPress experts, which lets us build websites that are fast, secure, scalable and fully optimised for SEO and conversion.
What is an eco-designed website?
An eco-designed website is built to reduce its environmental impact by being lighter, faster and less resource-hungry (optimised code, compressed images, only useful features, more responsible hosting).
The benefit is twofold: it pollutes less and it also performs better (faster loading, better SEO and a better user experience).
How much does it cost to work with your agency?
Every project is unique. Our prices depend on your goals, the complexity of the website and the actions to put in place. We always take a tailored approach focused on return on investment.
Do you work exclusively with companies in the Rhône-Alpes region?
No. Although we are based in the Rhône-Alpes region, we work with businesses all over France. All our processes are designed to work efficiently remotely.
How do you measure results?
Every action is tracked: calls, forms, conversions. We set up precise tracking tools to analyse performance and continuously optimise your campaigns and your website.
How long before my website can go live?
Depending on the complexity of the project, a website can go live in between 2 and 6 weeks. We favour a fast and efficient approach so you can start generating results as soon as possible.
What types of projects do you take on?
We mainly support businesses that want to generate leads through their website. This includes the creation or redesign of WordPress websites, setting up Google Ads campaigns and optimising tracking to drive performance.
"At Codaza, every project is designed to achieve a specific goal: to increase your visibility, strengthen your brand image, and generate new opportunities."
Let's talk about your project and bring your ideas to life together
Ready to take it to the next level?Every project starts with a conversation. Contact us, and let's build your next digital success story together.
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